1. Automotive

For business and consumer campaigns promoting products or services in the automotive industry, such as car and motorbike sales, retention programmes, motoring services, accessories and after-sales.
Campaigns for car/motorbike finance should be entered under Financial services.
Click here to see the 2009 winners

2. Travel and holidays

For campaigns promoting all types of business and consumer travel services, including individual hotels, hotel chains, airlines, railways, ferries, cruise lines and travel booking companies (e.g. Expedia, Hotels.com, Lastminute.com) 
Click here to see the 2009 winners

3. IT/Telecommunications

For campaigns promoting telecommunications or IT products and services (including IT hardware, software or training).
Do NOT use this category to submit entries for websites unless specifically IT related.
Telecoms campaigns should reflect material promoting the industry itself, e.g. mobiles, fixed lines, WAP services. Do NOT use this category to submit entries that simply use telecommunications as a delivery channel for marketing messages.
Click here to see the 2009 winners

4. Retail

For campaigns selling goods and services to consumers through any conventional channel, including catalogues and online shopping.
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5. Financial services

For campaigns promoting consumer or B2B financial services, including banking, savings, loans, pensions and insurance.
Click here to see the 2009 winners

6. Public sector and charity

For campaigns raising funds or support for a not-for-profit or public service organisation or charity.
If committed giving is included in your evaluation of response or lifetime value, please make this clear and indicate the basis on which you are calculating whole life value of such gifts.
Click here to see the 2009 winners

7. FMCG

For campaigns funded by manufacturers to promote FMCG to consumers, such as foodstuffs, tobacco, wine, spirits, pet foods, healthcare and confectionery.
Click here to see the 2009 winners

8. Business to business

For B2B campaigns that are not covered by the categories above.
Click here to see the 2009 winners

9. Business to consumer

For consumer campaigns that are not covered by the categories above.
Click here to see the 2009 winners